1/26/2024 0 Comments Colorful wave art 80s collage![]() However, graphic designers have a big impact on our lives. There are so many designs present nowadays that we don’t even think about the people behind them. ![]() There was a prevalence of grids, sci-fi-evoking motifs, and computer-font-based graphic text. ![]() From films like Real Genius to music videos by Thomas Dolby, there was a “digital look” to the visual style that emerged during this time. There was an obsession with all things tech. Since people looked forward to the future, a scientific aesthetic emerged. Last but not least, digital design also came into the scene. This design was commonly used in stickers, but they were also used in music videos together with abstract motifs such as curlicues and flowing ribbon. Unicorns, clowns, and wizards were only some of the aesthetics used. It became an ’80s graphic design staple.įantasy-themed graphic design also became popular in the 1980s. Neon Noir also includes design elements such as palm trees, sports cars, beautiful women, and sunsets. This design was characterised by letters and words in a bright color, often against a darker background. It was seen in television shows such as Miami Vice, and films such as To Live and Die in L.A., Risky Business, and Thief. Neon Noir was one of the genres that developed during the ’80s. Poster designs for his albums and concerts were colorful and used simple texts. Slogans such as “be bold and fashionable” and “Dare to be more” replaced sexist and misogynist taglines such as “Don’t burn dinner.” Moreover, this decade was the height of Michael Jackson’s career. They used different geometric patterns, complementary color schemes, and technology to give their design a “futuristic” feel as people in the 1980s were future-inclined and wanted to depict what lay ahead.Īnother notable characteristic of the 1980s designs was that it began considering women as humans rather than just as sex symbols. This “new wave” approach then led to the development of the Deconstructive Typology movement, which is characterised by nonlinear type that incorporates spatial layout.Īs a result, graphic design in the 1980s was modern and cool. They created and mixed font families, weights, and sizes to create a jumbled, spontaneous feel. This led artists to steer away from earlier modern fonts. Graphic designers were freer to experiment and test new things. Moreover, with the introduction of design software, graphic artists had the power to create 3D images and easily manipulate layout, colour, and form. Memorable ad campaigns such as “Where’s the beef?” from Wendy’s, “Just do it” from Nike, and “What would you do for a Klondike bar?” all started during this time. With its bold, neon colors, jagged typography, and hair-raising styles, it was all about grabbing people’s attention. Carrying the brashness of ’70s graphic design over, graphic design in the 1980s is eye-catching. So much of what’s on the Internet is actually current and only inspired by that decade. It’s quite challenging to find authentic graphic designs that originated in the 1980s.
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